Are you thinking about starting a blog but not sure which topics or niche to choose?
Want to earn an income online, but aren’t sure where to start?
Choosing the right niche for your blog makes it easier to create engaging content and even make money online.
In this article, we’ll explain how to easily choose the best blogging niche that will eventually help you start earning online.
What is a blog niche?
What is a niche exactly?
“A blog niche is a specific topic you’ll write (or create other types of content) about on your blog.”
A niche is the profitable segment of any market with a focused audience who are looking for a solution to their problem. This is where you come up with a solution and promote it in the respective niche.
It can be further segmented into more categories such as sub-niche, and under that sub-niche, there could be more sub-niches to cover.
Every industry has a niche & a sub-niche in which you can easily penetrate if you are fully skilled.
How to Find a profitable Niche For Blog.
1. Identify your interests and passions.
This may be something you’ve already done. But, if you haven’t, make a list of 10 topical interests and passion areas, immediately.
Is this something you love to do in your free time, or that you’d do even if you weren’t getting paid for it?
This could be a great option for your niche.
It’s also important to think about which areas you have special skills or experience in. What do people regularly tell you you’re good at? What’s you’re training or education in? What special skills or knowledge have you developed through your work?
Finding an area that you’re both knowledgeable about and that you love is the sweet spot for identifying your niche.
2. Identify problems you can solve.
With your list of 10 topics in hand, you’re ready to start narrowing down your options. To create a profitable business, you first need to find problems your target customers are experiencing, then determine whether you can actually solve them. Here are several things you can do to identify problems in specific niches:
• Have one-on-one conversations or idea-extraction sessions with your target market. Make sure to find or create a framework for asking questions that helps you uncover pain points.
• Peruse forums. Search Quora, or find forums related to your niche, then take a look at the discussions that are taking place. What questions are people asking? What problems do they have?
• Research keywords. Explore different keyword combinations on Google Trends and Google AdWords’ keyword planner. This can help you uncover popular search terms related to pain points.
• For search volume, stick to 1K-10K per month. Any less than this probably means there’s not much of a market for it; anymore and it may be too hard to rank for in Search.
• For competition, go with low-medium. While this tells you how competitive the word or phrase is in AdWords (not organic search), it can still give you a general idea of organic competition levels.
• For suggested bid, higher bids often indicate a high level of commercial intent. So, higher bids often mean people will pay more because they make more when they rank for those keywords.
4. Determine the profitability of your niche.
You should now have a pretty good idea of what niche you’re going to get into. Maybe you haven’t narrowed your list down to a single topic area, but you’ve likely found a few ideas you feel pretty good about. At this point, it’s important to get an idea of how much money you have the potential to make in your niche. ClickBank is a great place to go to start your search.
So, browse top products in your category. If you can’t find any offers, that’s not a good sign. It might mean that nobody has been able to monetize the niche.
If your search does turn up a decent number of products — but not an overabundance of products — you’re in luck. Make note of price points so that you can price your own products in a competitive manner.
Also, keep in mind that you don’t have to start your business with a product offering of your own. You can partner with product creators, advertisers, and site owners in your niche to begin generating commissions while you’re working on your unique solution.
5. Test your idea.
Once you’ve confirmed the viability of a niche, start developing a full-fledged website. You’ll want to learn how to create a blog, and generate more traffic to your site to boost your revenue and scale up.
But, do keep in mind that there isn’t necessarily a perfect process for finding a niche. You’ll want to do your homework, but if you get stuck in the planning phase, you’ll never actually get around to starting. As an entrepreneur, you need to become a good starter.
Another way to validate your niche is to survey your target market. Promote your survey anywhere you have contact with your target market: in your guest posts, in industry-related groups, on social media, via Google surveys , you can pay Google to promote these for you, etc.
Given what you’ve learned through your PPC testing and surveys, you should now feel confident or not in setting up your niche website and social media profiles.
Can You Really Make Money Blogging?
Starting a blog isn’t going to make you rich overnight, but you can definitely make money blogging.
Many popular blogs make money online using different methods. Often, this is called “monetizing” your blog.
Smaller blogs with a specific target audience can easily make a nice side income. Many popular blogs make six and even seven-figure income.
The following are just some of the most popular monetization methods used by blogs all over the world.
Advertising: Running ads, often through an advertising network like Google AdSense. Some bloggers sell ads directly to companies instead.
Sponsorship: Running sponsored (paid for) content from an advertiser. This is often in the form of sponsored blog posts, but could also include social media posts on Instagram or other social networks.
Affiliate marketing: Linking to products or services that offer commission when someone clicks on your link and makes a purchase. This is a great way to monetize your blog.
We have lots of affiliate marketing tips and tools to make it easy for you.
Digital products: By selling digital products like Ebooks, online courses, printables, apps, software, music, and more. Digital products generally have low overheads and can work for almost any niche.
Services: If you’re a writer, photographer, coach, or similar, that can be a great way to monetize your blog. You might even start a blog to help you market an existing service you offer, like logo design or freelance writing.
Physical products: Although they have higher costs than digital ones, physical products can be a great way to make money. It’s easy to add an online store to your WordPress blog and start selling.
Things to Consider When Choosing Your Blogging Niche,
Many new blogs die within a few weeks and most don’t even make it to a couple of months.
Whatever blogging niche you choose, make sure you are genuinely interested in that topic. This would make it easier to stick to it and keep yourself motivated.
It’s also important to consider:
Do you know enough about your niche to be able to write confidently?
You don’t need to be an expert, but it’s best to start a blog on a topic that you’re able to write about without having to do loads of research.
Can you easily make money from your niche?
While blogs on all sorts of topics can and do make money, some niches are a lot easier to monetize than others. A blog about a little-known or uninteresting topic might not get enough readers to make much money.
Have you chosen an appropriately sized niche?
It’s best not to go too broad. If you’re aiming for an audience of “everyone”, you’re likely to end up with “no one”. Try to find a sub-niche that’s a great fit for you.
Are you happy to have your name associated with your niche? While it’s fine to blog anonymously if you want to, however you might find it difficult to monetize.
Final Thoughts on Choosing the Best Blogging Niche:
You could spend forever trying to pick the very best blogging niche. Or you could start your blog and, six months or a year from now, you could be making good money from it.
First, choose a niche that interests you and make sure you have a clear idea about how you can monetize it.
Then, choose a domain name that works well for your blog topic.
Finally, sign up for a hosting account and register your domain name. We recommend Bluehost, which will cost you just $2.75 / month, with a free domain name included.
That’s all you need to do to get started with your blog.
We hope this article has helped you choose the best blogging niche to make money from your blog.
You may also want to look at our list of online business ideas to make money and our article on how to increase your blog traffic.
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